Facebook will limit access of other companies to the users of the social network media

Social network Facebook will limit the amount of user information available to other companies. According to The Wall Street Journal.

We are talking about companies like Acxiom Corp. and Oracle Data Cloud that use the data and sell them for advertising purposes.

Facebook will cease to function Partner Categories. Analytical it allows companies to send ads to specific groups of network users.

March 19, the newspaper the New York Times reported that the British Cambridge Analytica in 2016 has collected personal information of 50 million users to influence the election of the President of the United States. The company tried to simulate preferences of users of social networks, showing them relevant political advertising.

The Channel 4 News filmed on a hidden camera conversation with the head of the Cambridge Analytica Alexander Nix, who admitted that more than 200 times interfered in election campaigns around the world, including in Nigeria, Kenya, Czech Republic, India and Argentina.

On March 19-20, shares of Facebook fell 8% but CEO mark Zuckerberg has lost $6.7 billion.

On March 21, he promised that the social network will improve for the better protection of users ‘ personal data. Zuckerberg also bought ads in British Newspapers to apologize for any possible leakage.

Because of the scandal their profiles deleted from Facebook of Tesla and SpaceX, as well as Playboy magazine.




Facebook will limit access of other companies to the users of the social network media 29.03.2018

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Март 29th, 2018 by
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